It’s Remarkable how a story told well can move an audience to action.
When I first met Christina Daves by Zoom, what I noticed first was her high energy and giving personality!
“OMG – you are phenomenal ” – “I had goosebumps” – “You made me laugh and you made me cry” – “I can do this!!!” These are all things Christina has heard after her presentations.
I laughed when I heard this: one gentleman waited in line for an hour and a half to have his book signed and take a picture with her. Afterwards he said, “I’d love to come see you speak again but President Obama just appointed me to head a task force in Cuba and my family and I are moving there next week.” WOW!!!
What Is it that Christina does to move her attendees? She engages with them. She relates to them. She IS them. Anyone in the room can do anything she’s done and by the time the presentation is over, she has transformed a room.
Much of Christina’s journey involves what it took to invent a product and then try to share it with the world (before she lost her house to a bankruptcy because she mortgaged it to manufacture her idea). One failure after another finally led to the break of a lifetime – winning Steve Harvey’s Top Inventor Competition on his Emmy® Award winning daytime show.
She’s not afraid of failure and she’s willing ask anyone for anything – ask her how she got Diana Ross to wear her product when she sang for the President or how a “guerrilla marketing” stunt landed her on the Today Show with Savannah Guthrie.
Life and business take guts and the willingness to make things happen. Christina shares all of this in her presentations.
Her ultimate business success came through the power of free publicity and her proven three step process that, when executed properly, is almost foolproof:
1) Be Newsworthy
2) Create a Great Hook
3) Find the Right Journalist
Then, combine this with a social media strategy and you have the recipe for success! This is what she calls her secret sauce. PR + Social Media = MAGIC. Because what we know for certain is that more visibility means more customers and more customers means more profits.
Christina holds nothing back and there are no excuses when she’s done to not getting massive visibility for a product, service, or brand.
I know you will love having Christina Daves at your events, and look forward to working with you to make that happen!
CEO- Remarkable! A Speakers Bureau