In looking back, when Social Media first started becoming the new business and personal “buzz” I wondered: “what is this really all about? Should I just jump in not knowing why, or should I develop a system and process to make the best use of the options available and optimize the use of my time?”
I’m a “life long learner” so I wanted more information about the why, and the potential benefits for my company, the talent I represent, and my personal life! I also wanted to know what were all the Social Media options available to me, and were they really “FREE” as everyone was sharing?
I have now come to the conclusion that:
Social Media is here to stay and there are many different forms of it
There is a place and a plan for every business and person to be involved in
This is where our clients, audiences, future business, and friends hang out
With a plan and purpose you can connect with the world
But the key to making it work for you, says Social Media “Guru” Tracy Taylor of TNT Marketing, http://www.
For me it is connecting with people, so I don’t have to make “cold calls”, or be away networking for long periods of time! I connect with people on Social Media first and then see and listen to what they have to say, and they do the same; so that when I ask if I can contact them it is a natural way of access and a more rewarding conversation. It is not unusual for me to walk into a large event, even if it is not located where my headquarters are, and have people come up to me and say: “glad to meet you, we are connected on Social Media, and I have been wanting to meet with you!” There is no other way I can reach so many with one posting such as I am doing here!
Julie Austin, one of our unique talents at my company, who is an inventor and expert on innovation, shares that “Social Media is key to creating and introducing new products, selling globally, and being there at the right time to enter new markets.” She shares nationally “how to beat your competition through innovation, which starts with great ideas!” She then shows you how to change the way you do business, save your company money, make your employees happy, and how to think like an innovator every day.
Social Media has become our outlet to the world, whether through your website, blog, or choice of networking sites to best use your time and energy. To be effective at the wonder of it all, you have to be current in your use of it! That means it is “not enough just to be there”, you have to keep wherever you have chosen to be: current, updated, fresh, and remember there are people on the other side looking at who you are and what you share and making the decision to do business, be friends or partner with you!
I value your Social Media connection with us, and check out our Talent here on our current website when you need a Speaker, Presenter, Entertainer, Executive Coach, or Author for your upcoming event! Keep checking back as we will be launching a new website that you will love as much as we do!