6 Top Questions to Ask Before Hiring a Keynote Speaker!
Want to have the best Keynote Speaker at your next event? Dr. Daren Martin shares how you can assure that happens by asking the “right” questions! You will also see some of his helpful tips that you can use to evaluate the answers you receive!
Q 1 Do you tailor your keynote to the audience and industry or have a set keynote you use for everyone?
I have seen many canned talks that did not resonate with the attendees of the conference. A little research goes a long way in delivering a keynote that is on point and resonates with everyone present. Every industry and organization has their own language, pet peeves, challenges, and opportunities that need to be taken into consideration.
Q2 Are you available throughout the day or only during the time of your keynote?
It can be a great value add if the speaker is around before the keynote (to familiarize themselves with the group) and after the keynote to connect, answer questions, etc.
Q3 Are you also available to do a workshop or breakout following your keynote?
Some topics may benefit from a deeper dive with the speaker in a more intimate fashion. I have done this many times and it is a great way to expound on a topic.
Q4 Are your books available at a discount to our audience or for vendors and exhibitors as a possible sponsorship.
Books are a better takeaway than cheap tchotchkes. You can drive traffic to a location by having them pick their book up at the designated spot signed in advance by the author or at a designated time with the author present.
Q5 Do you have a follow up reinforcement piece we can send following the conference?
A meaningful follow up video or handout reinforces the ideas shared in the keynote.
Q6 Are you willing to do a brief video to make available to our attendees about your involvement at the event?
The right video can get attendees fired up about the conference and create energy around the keynote and/or attract attendees to the conference when attendance is optional.
By asking these top 6 questions you can generate a relationship with the speaker and let them know what you as an event planner and decision maker expect them to bring to your audience so that it is a successful and less stressful event!
After 20 years of running his own business and consulting Fortune 500 companies, Dr. Daren Martin uses his international experience to motivate your audience to “Create a Culture of Service.” Dr. Daren’s thought leadership and change strategies in transforming companies earned him the title “The Culture Architect.” He is a best selling author of multiple business books, including: A Company of Owners: Maximizing Employee Engagement and the hand drawn/written, Whiteboard: Business Models That Inspire Action, as well as Beached Whale: Learning to Swim in the New Ocean and The Sink: Radical Transformation with One Small Change. In addition, his new book to be released soon is: Think/WOW: Customer Service that WOWS! To book Dr. Daren for your next event call